Thursday, October 3, 2013

Trailer Analysis - Slumdog Millionaire

The trailer for Slumdog Millionaire begins with quite dramatic music, building tension and introducing the audience to the film. The words Winner people’s choice award: Toronto international film festival” then come on screen, which is promoting the film within the trailer, as it will create a lot of hype about the film as it has won an award before it’s even been officially released. This is also achieved through a series of quotes that flash on the screen such as one from the Chicago Sun-Times: “Danny Boyle’s ‘Slumdog Millionaire’ is a triumph!”
            The trailer then begins to give the audience an idea of what the general concept of the film is, when we see the iconic “Who Wants To Be A Millionaire?” studio, and a young boy is sitting answering the questions. A question then comes up on screen “Jamal Malik is one question away from winning 20 million rupees. How did he do it?”
A.      He cheated
B.      He’s lucky
C.      He’s a genius
D.     It is destiny.

The use of a question like this involves the audience in the trailer, therefore engaging them in the film. We then see a series of flashbacks to Jamal’s childhood, which suggests that he is remembering things from his earlier life in order to answer the questions. The words: “Every moment of his life is a clue to the answers…Every question brings him closer, to his one true love” appear on screen, which then suggests that there is a twist in the film: there is a love story involved. As we see this, the music begins to get more upbeat, and we see more flashbacks, but this time they are more cheerful, which corresponds with the idea that the film is ‘The feel-good film of the decade”.
           After this, the music begins to become quite tense again, reinforcing the thriller side of the film. Through a series of quick flashes of memories, we begin to realise that Latika, Jamal’s love interest, has been captured, and he therefore devotes his life to finding her, which is the reason he entered to become a contestant on the famous show “Who Wants To Be A Millionaire?”  We find this fact out from another sentence that appears on screen: “I went on the show because I thought she’d be watching”. This then helps the audience get a real idea of what the film is about, without giving to much away and creating suspense and excitement.
           The final scene of the trailer is of Jamal and Latika dramatically running towards each other through crowds of people, which could be seen as a spoiler, but you never actually get to see if they reach each other, again, creating suspense and excitement for the film.
http://www.imdb.com/title/tt1010048/?ref_=sr_1

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